What the keywords are for
HeyCatch searches Reddit, X and Threads with this list every day. What it finds is what you get offered to reply to the next morning.
They have nothing to do with ranking in Google. Your site is audited separately.
What goes in the list
- Your product name and your domain, so mentions of you reach you.
- Competitor names, so you see people comparing tools.
- The builders your customers ship on, like Lovable or Replit.
- The problem in their words: stuck at zero, nobody is buying, cant get customers.
Brand and competitor terms bring fewer threads than problem phrases. They also bring more buyers.
Keep the typos
cant get customers. nobody using it. launch went nowhere.
Missing apostrophes and sloppy phrasing are how people write at two in the morning. A tidied-up version of the same phrase matches fewer posts.
The limit is twenty
You can hold twenty terms at a time. A word like marketing would fill the feed with threads that have nothing to do with you, and the morning goes on closing tabs.
When the list is full, drop the weakest term before you add a new one.
Search language
Set separately from the keywords. Pick the language of the threads you want to read, which is not always the language you write your content in.
Editing
Add and remove terms whenever you like. If a reply worked, add the phrase from that thread. If a term keeps bringing noise, delete it.
The next day runs on the list as you left it.