Twenty a day
Every morning there are twenty finished videos and slideshows waiting, as a deck you go through one card at a time. A counter shows how many you have seen, and it resets overnight.
Approving and skipping both count against the twenty. Publishing does not, so you can send out everything you liked and still have the rest of the day’s ideas to look at.
Made for your product
The formats come from what is working on short video right now. The content comes from your brief: what you sell, who it is for, how you talk about it.
So a format that is everywhere this week arrives with your subject already in it, using footage from your own library and the stock library in whatever proportion you set.
Video or slideshow
Both are vertical and both are finished: a video with the captions already burned in, or a slideshow you step through frame by frame. Nothing needs an editor opened before it can go out.
Skip, edit, approve
- Swipe left and the idea is gone and the next one comes up.
- Open Edit if the thought is right but the wording or the footage is not.
- Swipe right and it becomes a post.
Skipping is worth doing rather than ignoring the deck. It is the fastest way to teach it what does not sound like you.
The caption is written for each platform
Approving opens three short steps. The caption is already written for every account you selected, in that platform’s length and register, with the hashtags chosen separately from the text.
Edit one without touching the others. A TikTok caption and a Facebook caption rarely want to be the same sentence.
The time is chosen for you
Auto-schedule picks the slot from your timezone, when your followers on that platform are online, what your account has posted before and how that platform spreads a post after it goes up. Each platform is timed separately, so the same video does not land everywhere at once.
You can take it back whenever you want: post in about five minutes, or set an exact date and time for a launch.
Then it publishes itself
Approved posts go into a queue and publish at their time, to every account you picked. Nothing goes out that you did not approve, and a scheduled post can be edited, moved or cancelled right up until it publishes.
Afterwards it sits in your list as posted, with the date and time it went out.
It gets closer to your account every week
What you approve, what you skip and what your posts did after they went out all shape the next day’s twenty.